Be sure to review these great but often over looked articles from Google itself! Read them carefully to gain a better understanding of what SEO is. See for yourself that even you can be a pro at Search Engine Optimization.
Search Engine Optimization (SEO)
This article discusses how you can be a smart consumer when hiring an SEO or when buying search optimization services from so called experts and consultants.
Google 101
A simple overview of how the Google search engine functions.
Webmaster guidelines
Tips straight from Google on how to build web sites that are easy to index and rank.
Adding a site to Google
More info on how Google indexes and ranks your websites.
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